So you’re launching a website and want to make sure you are covering everything you need to cover. There are many things every website needs from the business name and logo to contact information and lead generation forms.
Here are the top 5 things EVERY business website needs to be successful:
1. The Problem You Solve
You need to provide a clear description of what problem you solve for your customer so they know why they should even care about you.
2. Your Contact Information
Too many good businesses lose to inferior ones because of one reason: they make it impossible to do business with them. By making your contact information easily accessible, you make it that much easier to do business with you.
3. Your Product and Services
Want to make sales? Great. List your products and services. How are people supposed to give you their money if they don’t know what you do.
4. Testimonials and Reviews
Testimonials and reviews build credibility in you and your brand. When people see that others have had a good experience, they’re more likely to hand over their hard-earned cash.
5. A Clear Call to Action (CTA)
Again, your website should make it easy to do business with you. The best way to do that is to lead your audience to that cash register with a clear, buying-intent call to action.
Are you ready to take your website to the next level? Contact us today to schedule a free website analysis call.